The Elevator Pitch for Business: What You Need To Know
When someone asks you what you do, does your heart start beating faster? Do you feel nervous as you try not to stumble over your words? Do you wonder what…
What Is USP? 5 Basic Aspects Explained!
Who does not want an identity_ a selling proposition for their brand that helps them stand out from their competitors and to highlight what their services stand for? For this…
The Importance of Market Segmentation in 2021
Aunt Jemima might still know her customers personally with their spoken wishes, needs, and ideas. What about you? In today's urban, fast-paced and mobile world, this is no longer possible.…
The Lean Business Planning Guide
As a business owner, you’re – hopefully – aware of just how important planning is. Good business plans keep you focused on what matters most, help you manage your expectations,…
Why Entrepreneurs Should Be a Good Sales Person by Nature
Ask any businessman, which one is more important: Their product or how it is sold? You'll probably have one full-day explanation of why the product is mostly the priority. You…
